Getting the target person(s) to do the initial actions (activation)
getting the target person(s) to use the product/program more often (retention).
The client received a half-day workshop that resulted in saving hundreds of engineering hours and about seven meetings for seven people.
The innovation team saw that they needed insight and strategy on activating a specific client segment.
The client received strategy calls and behavior-design personas to achieve the objective.
The client received strategy calls, evidence-based playbook of techniques, snaptesting the group, training facilitators to run the community.
The client received strategy calls, remote workshops, and design assets to ensure Behavior Design was a core component of the product development process.
The client received a half-day workshop, user research, and recommendations backed by behavior design framework + user research.
The client received a deck of insight and specific product changes (from David's work at Simplicity Labs).
The client received bi-weekly strategy meetings, specific changes to test, and user research.